Small-batch home bakery

Sweet treats with a dark little heart.

Gooey NYC cookies, fudgy brownies and celebration cakes, baked in small batches and finished by hand. Cute, a little spooky and very tasty.

See this week's bakes Order a custom cake

Baked to order
Finished by hand
Allergens on every label

On the menu

This week's bakes

A small menu that changes with the seasons. When a batch is gone, it's gone until next week.

Bestseller

NYC Pistachio Cookies

Thick, gooey New York-style cookies stuffed with pistachio filling and finished with a pistachio topping.

Contains nuts

Cookies Order

Fudgy

Titan Brownies

Big, dense, properly fudgy brownies with a crackly top and a duo chocolate topping.

Brownies Order

Vanilla Cupcakes

Soft vanilla sponge piped high with silky Swiss meringue buttercream. Also available in chocolate.

Cupcakes Order

Seasonal

Red Velvet Slices

Three layers of red velvet sponge with tangy cream cheese frosting. Rich, soft and very dramatic.

Cake slices Order

Peanut Butter & Honey Cookies

Chewy, salty-sweet peanut butter cookies with a drizzle of honey.

Contains peanuts

Cookies Order

Made to order

Iced Sugar Cookies

Crisp-edged sugar cookies decorated in royal icing. Hearts, skulls, names and party themes.

Custom cookies Order

Made to order

Celebration cakes for birthdays, weddings and everything spooky in between.

Pick a size, a sponge and a frosting, then tell us the vibe. We'll sketch a design and confirm everything before we start baking.

Size: 6" · 3 layer
8" · 3 layer
10" · 3 layer
Sheet cake
Sponge: Vanilla
Red velvet
Lemon & raspberry
Chocolate
Frosting: Swiss meringue buttercream
Cream cheese
American buttercream
Chocolate ganache

Please give us at least two weeks' notice for celebration cakes.

Start a cake enquiry

Easy as pie

How to order

Everything is baked fresh for your order, so we ask for a little notice.

Choose your treats

Pick from this week's bakes or send us your ideas for a custom cake or cookie set.
Pre-order

Weekly bakes close Thursday at 6pm. For celebration cakes, give us at least two weeks' notice.
Collect & enjoy

Pick up your box at a time that suits you. We'll message you when it's ready.

Allergy info you can trust. Every box comes with a full ingredient and allergen label. Our kitchen handles nuts, gluten, dairy and eggs, so please get in touch before ordering if you have a severe allergy. Read our allergen information.

Start an order

Meet the baker

Cute, a little dark, and baked with love.

Sugar Hex started as a home kitchen full of pink buttercream, black cocoa and too many sprinkles. Now it's a small-batch bakery for anyone who likes their treats with a bit of personality.

Every recipe is tested, weighed and written down, so the cookie you loved last month tastes the same next time.

“If it isn't gooey in the middle, it isn't leaving my kitchen.”

Sugar Hex ✦